Global Certificate Course in CRM Customer Journey Mapping

Wednesday, 25 February 2026 06:24:06

International applicants and their qualifications are accepted

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Overview

Overview

Global Certificate Course in CRM Customer Journey Mapping provides practical skills in designing and optimizing customer journeys.


This course is perfect for CRM professionals, marketing managers, and customer service teams. Learn to leverage CRM data to understand customer behavior.


Master customer journey mapping techniques. Gain valuable insights into customer needs and pain points. Improve customer satisfaction and boost loyalty using CRM software and analytical tools.


Enhance your skills in customer relationship management. Customer Journey Mapping is a powerful tool for business growth. Enroll now and transform your approach to customer engagement!

Global Certificate Course in CRM Customer Journey Mapping provides practical skills in designing and optimizing customer experiences. Master CRM strategies and customer relationship management techniques to enhance customer loyalty and satisfaction. This course features interactive workshops and real-world case studies. Gain a competitive advantage and boost your career prospects as a Customer Experience Manager, CRM Analyst, or Marketing Specialist. Unlock your potential in the exciting field of customer journey mapping with this globally recognized certification. Learn to leverage data analytics and improve customer lifetime value.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to CRM and Customer Relationship Management
• Understanding the Customer Journey: Mapping the Stages and Touchpoints
• Customer Journey Mapping Techniques and Methodologies (including user personas, empathy maps)
• Analyzing Customer Data for Journey Optimization: CRM data analysis and interpretation
• Building a Customer Journey Map: A Practical Workshop (hands-on exercise)
• Optimizing the Customer Journey: Strategies and Best Practices
• Measuring the Success of Customer Journey Mapping Initiatives (KPIs and ROI)
• Integrating CRM Systems with Customer Journey Mapping: CRM system implementation and integration

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role (CRM Customer Journey Mapping) Description
CRM Customer Journey Analyst Analyze customer interactions, identify pain points, and optimize the CRM system for improved customer experience. High demand for data analysis skills.
CRM Consultant (Customer Journey Focus) Consult with clients to implement and optimize CRM strategies, with a special focus on designing effective customer journeys. Requires strong communication and project management skills.
Customer Experience (CX) Manager (CRM Integration) Oversee the customer experience and integrate CRM data to improve processes and drive customer satisfaction. Leadership and CRM expertise crucial.
Senior CRM Developer (Journey Orchestration) Develop and maintain CRM systems, focusing on automation and orchestration of the customer journey. Advanced technical skills and understanding of CRM platforms essential.

Key facts about Global Certificate Course in CRM Customer Journey Mapping

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This Global Certificate Course in CRM Customer Journey Mapping provides a comprehensive understanding of mapping customer interactions across all touchpoints. You'll learn to leverage CRM data for actionable insights, enhancing customer experience and loyalty.


Learning outcomes include mastering customer journey mapping techniques, utilizing CRM systems for data analysis, developing personalized customer experiences, and improving customer retention strategies. Participants will gain practical skills applicable to various industries.


The course duration is typically flexible, often ranging from 4 to 8 weeks, depending on the chosen learning pace and intensity. Self-paced modules allow for convenient learning around existing commitments.


Industry relevance is paramount. This CRM Customer Journey Mapping certification is highly sought after across sectors, including sales, marketing, customer service, and business analytics. Graduates will be equipped to optimize marketing campaigns, improve customer service processes, and drive significant business growth.


The program incorporates real-world case studies and practical exercises utilizing leading CRM platforms, ensuring a practical and immediately applicable skillset. This customer experience focused training equips you with the tools to understand and improve the customer lifecycle.


Upon completion, graduates receive a globally recognized certificate, showcasing their expertise in CRM and customer journey mapping, boosting their career prospects significantly. This certification demonstrates a commitment to enhancing customer relationships and driving business success through data-driven insights.

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Why this course?

A Global Certificate Course in CRM Customer Journey Mapping is increasingly significant in today's UK market. Businesses are recognizing the power of understanding customer interactions to enhance loyalty and drive revenue. According to a recent study, 70% of UK businesses report improved customer satisfaction after implementing CRM strategies. This highlights the urgent need for professionals skilled in customer journey mapping.

Metric Percentage
Improved Customer Satisfaction 70%
Increased Revenue 55%
Enhanced Customer Loyalty 60%

The course equips learners with the practical skills and theoretical knowledge required to create effective customer journey maps within a CRM system. This customer relationship management skillset is highly valued, reflecting current industry needs for data-driven strategies and personalized experiences. CRM customer journey mapping training provides a competitive edge in a rapidly evolving market.

Who should enrol in Global Certificate Course in CRM Customer Journey Mapping?

Ideal Audience for our Global Certificate Course in CRM Customer Journey Mapping
This comprehensive CRM customer journey mapping course is perfect for professionals seeking to enhance their customer relationship management skills and optimize the customer experience. In the UK, over 80% of businesses recognise the importance of CRM, yet many struggle to effectively map customer journeys. This course targets Marketing professionals, Sales Managers, Customer Success teams, and Business Analysts who want to understand and improve customer interactions throughout the entire lifecycle. Whether you're experienced in CRM systems or new to customer relationship management strategies, the practical, hands-on approach will help you master techniques to design winning customer journeys. Learn to leverage CRM data for deeper customer insights, ultimately boosting customer retention and loyalty and driving business growth through effective customer relationship management.