Graduate Certificate in Age-Friendly Business Practices

Wednesday, 27 August 2025 07:14:53

International applicants and their qualifications are accepted

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Overview

Overview

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Graduate Certificate in Age-Friendly Business Practices prepares professionals to thrive in the growing senior market.


This program focuses on inclusive business strategies and customer service for older adults.


Learn to create age-friendly products and services. Understand accessibility, technology, and marketing to this demographic.


The Graduate Certificate in Age-Friendly Business Practices benefits entrepreneurs, marketers, and anyone seeking to serve older customers effectively.


Gain valuable skills in gerontology and universal design. Enhance your career prospects.


Explore this Graduate Certificate in Age-Friendly Business Practices today. Register now to unlock your business potential!

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Age-friendly business practices are the future, and this Graduate Certificate will equip you to lead the charge. Gain in-depth knowledge of the aging market and learn how to design inclusive products and services. This program offers practical skills for effective marketing, communication, and customer service, focusing on the 50+ demographic. Expand your career prospects in diverse sectors, from healthcare to tourism, while mastering age-friendly design principles. Develop innovative solutions and become a sought-after expert in a rapidly growing field. Boost your resume and make a positive impact with this impactful Graduate Certificate.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Age-Friendly Business Principles and Practices
• Marketing and Communication Strategies for Older Adults (Marketing, Seniors, Customer Relations)
• Inclusive Design and Accessibility in the Workplace and Products (Accessibility, Universal Design, Inclusivity)
• Ageism Awareness and Cultural Sensitivity Training (Diversity, Equity, Inclusion)
• Financial Planning and Retirement Considerations for Businesses (Retirement planning, Financial literacy)
• Employing and Managing Older Workers (Human Resources, Talent Management)
• Technology and Digital Inclusion for Older Adults (Digital literacy, Assistive technology)
• Age-Friendly Customer Service Excellence (Customer experience, Service design)
• The Legal and Ethical Considerations of Age-Friendly Business (Compliance, Elder Law)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Graduate Certificate in Age-Friendly Business Practices: UK Career Outlook

Age-Friendly Business Roles Description
Ageing Population Consultant (Market Research, Senior Care) Analyze market trends, conduct senior-focused research, advise businesses on age-friendly products/services.
Inclusive Workplace Manager (Diversity, Accessibility, Elderly Employees) Develop and implement inclusive workplace policies for an ageing workforce; ensure accessibility and support for older employees.
Age-Friendly Product Designer (User Experience, Universal Design) Design user-friendly products and services catering to the specific needs and preferences of older adults.
Senior Care Technology Specialist (Assistive Technology, Digital Inclusion) Develop and implement strategies to use technology to improve the lives of older adults.
Age-Friendly Marketing and Communications Specialist (Marketing, Senior Segment) Develop and implement effective marketing and communication strategies targeting the older adult population.

Key facts about Graduate Certificate in Age-Friendly Business Practices

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A Graduate Certificate in Age-Friendly Business Practices equips professionals with the knowledge and skills to effectively serve the growing older adult market. This specialized program focuses on creating inclusive and accessible business environments tailored to the needs and preferences of older consumers and employees.


Learning outcomes for this certificate program typically include mastering strategies for age-friendly design, communication, and marketing. Students gain expertise in understanding the unique characteristics of the older adult demographic, including their purchasing behaviors, technological proficiency, and accessibility requirements. Furthermore, the curriculum often covers legal and ethical considerations relevant to serving older adults.


The duration of a Graduate Certificate in Age-Friendly Business Practices varies depending on the institution, but generally ranges from a few months to one year of part-time study. The program structure often allows for flexible learning options, accommodating the schedules of working professionals. Many programs offer online or hybrid learning formats for maximum accessibility.


This certificate holds significant industry relevance, given the increasing size and purchasing power of the older adult population. Graduates are well-prepared for careers in diverse sectors including healthcare, hospitality, retail, financial services, and technology. The skills gained are highly valuable in developing age-friendly products, services, and workplaces, leading to a competitive advantage in today's market. This specialized training enhances career prospects for professionals seeking to work with, or cater to, the mature consumer base.


The focus on senior care and the principles of inclusive design makes this certificate highly valuable for anyone seeking to build a successful and ethical business within the growing market of age-friendly services and products. The skills learned are transferable and applicable across various industries.

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Why this course?

A Graduate Certificate in Age-Friendly Business Practices is increasingly significant in the UK's evolving market. With the over-65 population projected to reach 16.6 million by 2043, representing a substantial and growing consumer base, businesses must adapt to meet the needs of this demographic. Understanding and implementing age-friendly practices is no longer a niche offering but a critical business strategy.

The Office for National Statistics reveals a clear trend: older consumers are significant spenders. This necessitates a shift towards inclusive business models.

Age Group Spending Power (£bn)
55-64 200
65-74 180
75+ 150

Who should enrol in Graduate Certificate in Age-Friendly Business Practices?

Ideal Audience for a Graduate Certificate in Age-Friendly Business Practices Relevant UK Statistics & Details
Business owners and managers seeking to tap into the growing 50+ market, representing a significant and often overlooked consumer segment. This program enhances business acumen and customer service skills for success in the ageing demographic. Over 12 million people in the UK are aged 65 and over, and this number is set to grow substantially over the next 20 years, representing a vast market opportunity.
Marketing and sales professionals aiming to refine their strategies for effective engagement with older adults, mastering techniques for inclusive communication and accessibility. This will improve marketing strategies and sales conversions. The over-50s hold significant disposable income and influence purchasing decisions within families. Effective strategies for this group are essential.
Human resource professionals committed to fostering inclusive workplaces that value the skills and experience of older workers, leading to improved employee retention and diversity. The UK faces a skills shortage, and retaining older workers is crucial for sustained economic growth. Age-friendly workplaces offer a competitive advantage.
Entrepreneurs planning to start age-friendly businesses or adapt existing ones to better serve the senior market, promoting innovation and social responsibility. The number of people starting businesses later in life is increasing, presenting opportunities for tailored support and services.