Graduate Certificate in Business Writing for Video Advertising

Thursday, 25 September 2025 14:30:10

International applicants and their qualifications are accepted

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Overview

Overview

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Graduate Certificate in Business Writing for Video Advertising: Master the art of persuasive video scripts.


This program is for marketing professionals, advertising executives, and content creators. Learn to craft compelling video scripts that drive engagement and sales.


Develop business writing skills specifically tailored for video. Explore scriptwriting, storytelling, and video marketing strategies.


Gain expertise in various video advertising formats, including social media, YouTube, and TV commercials. Business writing for video advertising is a high-demand skill.


Elevate your career with this focused certificate. Expand your knowledge and boost your earning potential. Apply today!

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Business Writing for Video Advertising: Master the art of compelling video scripts and boost your career. This Graduate Certificate equips you with essential skills in crafting persuasive narratives for diverse video platforms. Learn to write engaging scripts for commercials, social media ads, and explainer videos. Gain expertise in copywriting, storytelling, and SEO optimization for video content. Enhance your marketability and open doors to exciting opportunities in advertising, marketing, and content creation. Develop your professional network and secure a competitive edge in a rapidly growing industry.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Business Writing for Video Advertising

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A Graduate Certificate in Business Writing for Video Advertising equips professionals with the skills to craft compelling narratives for the visual medium. This specialized program focuses on the unique challenges and opportunities presented by video advertising, transforming participants into highly sought-after specialists.


The curriculum emphasizes effective scriptwriting, storytelling techniques, and audience engagement strategies specifically tailored for video. Learners will master the art of concise, impactful messaging within the constraints of various video formats, including short-form and long-form content. They will also explore diverse video advertising platforms and their respective best practices.


Upon completion, graduates will be able to write compelling scripts that resonate with target audiences, utilizing proven techniques to drive conversions and brand awareness. The program cultivates a strong understanding of video production workflows, enabling effective collaboration with video production teams. Graduates also gain proficiency in employing data-driven insights to improve their advertising copy.


The program typically spans 12-18 months, allowing for a deep dive into the subject matter. This focused duration ensures practical application of knowledge, preparing students for immediate career impact in the dynamic video advertising landscape. The curriculum integrates current industry trends and best practices, including analysis of successful case studies.


This Graduate Certificate in Business Writing for Video Advertising is highly relevant to various industries seeking skilled professionals in content creation and marketing. Graduates are well-positioned for roles such as Video Scriptwriter, Content Marketing Specialist, and Advertising Copywriter, across sectors like technology, e-commerce, and entertainment. The certificate's emphasis on digital marketing strategies and video content marketing provides a significant career advantage in today's competitive market.


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Why this course?

A Graduate Certificate in Business Writing for Video Advertising is increasingly significant in today's UK market. The video advertising industry is booming, with UK digital ad spend reaching £23.9 billion in 2022 (source: IAB UK). Effective communication is key to successful video advertising, making strong business writing skills crucial. This certificate equips professionals with the ability to craft compelling scripts, engaging narratives, and persuasive calls to action, directly impacting campaign performance. The demand for skilled writers proficient in video scriptwriting is growing rapidly, mirroring the industry's expansion. This specialized training helps professionals stand out, commanding higher salaries and more lucrative opportunities.

Year UK Digital Ad Spend (£bn)
2021 20
2022 23.9

Who should enrol in Graduate Certificate in Business Writing for Video Advertising?

Ideal Audience for a Graduate Certificate in Business Writing for Video Advertising Description
Marketing Professionals Experienced marketers seeking to enhance their video scriptwriting skills and elevate their campaign effectiveness. With the UK digital advertising market booming (Source: Statista - insert relevant UK stat here if available), mastering video advertising copy is crucial for career advancement.
Content Creators Freelancers and in-house content creators aiming to improve their video content strategy and attract more clients or boost internal engagement. Learn to craft compelling narratives and calls-to-action for increased conversion rates.
Advertising Agency Staff Agency employees, from junior copywriters to senior account managers, looking to upskill in video advertising and enhance their client offerings. Develop expertise in crafting persuasive video scripts to meet client objectives.
Entrepreneurs Business owners wanting to leverage the power of video marketing for their brands. Gain the skills to create engaging video advertisements that drive sales and build brand awareness.